Early Access Portals - Imaginary Tech
We developed a series of portals for client AdVice Global, who asked us to create sites where people could redeem codes for early access content such as purchasing early bird concert tickets.
The portals we were asked to create carried the Sprite and KFC brands respectively. We setup an infrastructure to withstand thousands of visitors at midnight, using load balancing technology, secured SSL connections, abstracted server topology, data center redundancy, and triple input validation redundancy.
For Daddy Yankee’s “Con Calma pa’l Choli” Concert, our sites received over 55,000 hits, from over 27,000 visitors all around the world, they responded instantly, and had 0 seconds of downtime. We estimate that our portals led to 70% of the ticket sales that sold out Daddy Yankee’s concert within the first 30 minutes of this early bird sale. This is the first time in Puerto Rico’s history that an event is sold out in less than half an hour, during an early bird sale.
Sprite Te Lleva
Used for the following events:
- “DADDY YANKEE “CON CALMA PA’L CHOLI”
This event sold out within the first hour of its pre-sale.
Preventa KFC
Used for the following events:
- “DADDY YANKEE “CON CALMA PA’L CHOLI”
- “El Apartamento de Molusco: El Concert”
